Post by account_disabled on Mar 7, 2024 3:45:22 GMT -5
Let's take an example: if in my post, 80 people clicked on my link, I will divide this number by 1600 people who viewed it and multiply it by 100.80/1600 X 100 = 5%My CTR will therefore be 5% Bounce Rate google analytics The bounce rate is the bounce rate and represents the percentage of visitors who abandon your website after having seen the first page. This data can be analyzed through your Google Analytics account from the "Acquisition", "All traffic" section and under the "Channels" heading. Under the heading “Bounce Rate” you will find all the channels with the frequency. If you have a low bounce rate from social media it means that people coming from your channels are establishing real attention to your brand and your online content.
Conversion Rate (CR) Among social metrics, this data is important Venezuela Phone Number to analyze how many users end up taking the action that was our initial objective. In more detail, the Conversion Rate calculates the percentage of users who performed the desired action. As we saw above, one of the most effective methods is certainly through the Google Analytics platform. If above we saw where to find bounce traffic, from this platform we can extrapolate many other interesting data such as "social traffic", i.e. the number of users coming from social platforms, how many pages these users have seen and see their conversions. The time spent by users on the site and the conversion rate are the two most important indicators for evaluating the quality of traffic coming from social media.
The higher the CR value, the more it means that our work is going in the right direction. With Facebook this action is also possible thanks to the pixel: a code that is inserted into your site to monitor conversions from Facebook Ads. Conclusions We conclude this chapter with a parenthesis on the Benchmarking Assessment discussion which distinguishes the metrics into three macro categories by importance: By Heavy Metrics we mean all KPIs such as profile visits, purchases and new signups. The second classification includes the Light Metrics composed of Fanbase, Visits, likes, comments, shares and private messages. Finally we have micro metrics which include organic traffic, paid traffic and the reputation of a brand as social metrics. Social metrics are also very important depending on your goals.
Conversion Rate (CR) Among social metrics, this data is important Venezuela Phone Number to analyze how many users end up taking the action that was our initial objective. In more detail, the Conversion Rate calculates the percentage of users who performed the desired action. As we saw above, one of the most effective methods is certainly through the Google Analytics platform. If above we saw where to find bounce traffic, from this platform we can extrapolate many other interesting data such as "social traffic", i.e. the number of users coming from social platforms, how many pages these users have seen and see their conversions. The time spent by users on the site and the conversion rate are the two most important indicators for evaluating the quality of traffic coming from social media.
The higher the CR value, the more it means that our work is going in the right direction. With Facebook this action is also possible thanks to the pixel: a code that is inserted into your site to monitor conversions from Facebook Ads. Conclusions We conclude this chapter with a parenthesis on the Benchmarking Assessment discussion which distinguishes the metrics into three macro categories by importance: By Heavy Metrics we mean all KPIs such as profile visits, purchases and new signups. The second classification includes the Light Metrics composed of Fanbase, Visits, likes, comments, shares and private messages. Finally we have micro metrics which include organic traffic, paid traffic and the reputation of a brand as social metrics. Social metrics are also very important depending on your goals.